{"id":34263,"date":"2024-07-04T11:19:43","date_gmt":"2024-07-04T15:19:43","guid":{"rendered":"https:\/\/alexemstudio.com\/services\/creation-of-brand-chart-graphic-standards-guide\/"},"modified":"2026-11-06T12:55:03","modified_gmt":"2026-11-06T17:55:03","slug":"creation-of-brand-chart-graphic-standards-guide","status":"publish","type":"services","link":"https:\/\/alexemstudio.com\/en\/services\/creation-of-brand-chart-graphic-standards-guide\/","title":{"rendered":"Brand guidelines"},"content":{"rendered":"<p>As your organization grows, your image passes through many hands: employees, printers, agencies, partners. Brand guidelines give them the rules and files to stay consistent without asking you every time.<\/p>\n<h2>What goes in it<\/h2>\n<p>Logo versions and their uses, clear space, the palette with print and web codes, typefaces, imagery style and concrete examples on your materials. Nothing superfluous: only what is actually useful.<\/p>\n<h2>A tool people use<\/h2>\n<p>We design guidelines to be read: short, visual and easy to consult. We can also deliver them as a web page or as ready-to-use templates.<\/p>\n<h2>FAQ<\/h2>\n<h3>How much does it cost?<\/h3>\n<p>Starting at $1,000 plus tax. The final price depends on the scope of the project. You get a clear quote after a first meeting.<\/p>\n<h3>My logo was designed elsewhere. Can you do the guidelines?<\/h3>\n<p>Yes. We document your existing identity and fix inconsistencies where needed.<\/p>\n<h3>How is this different from a visual identity?<\/h3>\n<p>The visual identity creates the elements. Brand guidelines explain how to use them.<\/p>\n<h2>See also<\/h2>\n<p><a href=\"https:\/\/alexemstudio.com\/en\/services\/branding-design\/\">Visual identity<\/a> \u00b7 <a href=\"https:\/\/alexemstudio.com\/en\/services\/logo-design\/\">Logo design<\/a> \u00b7 <a href=\"https:\/\/alexemstudio.com\/en\/services\/rebranding\/\">Rebranding<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A clear guide on how to use your brand, so your team and suppliers apply it correctly.<\/p>\n","protected":false},"featured_media":34909,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false},"product_cat":[],"class_list":["post-34263","services","type-services","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brand guidelines | Alexem Studio<\/title>\n<meta name=\"description\" content=\"Clear, usable brand guidelines: logo, colours, typefaces, imagery and examples. 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