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Product Page Design for Labora Natura | Web Design and Information Design

Labora Natura is a brand of organic therapeutic cosmetics. The studio was commissioned to design the product page for its skincare line, using its anti-aging facial serum as the starting point.

The project focused on organizing information. Each product comes with extensive content, including its formulation, properties, key ingredients, benefits, usage instructions, certifications, and points of sale. The goal was to make this wealth of information clear and easy to navigate, while maintaining a polished presentation consistent with the brand’s identity.

The project began with a Figma mockup, which helped establish the page structure before implementation. We defined a clear hierarchy, distinct sections, and a user flow that guides the user from the product overview to the purchase.

The page features a main overview, a selection of illustrated key ingredients, a list of benefits, a step-by-step usage guide, certifications, and retail locations. This structure was designed as a template that can be applied to all products in the line to ensure consistency across all product pages.

The result is a clear, well-organized product page where the information helps users understand the product and builds trust in the brand.

View the project here

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