For the first edition of the Uqausiit conference, an event dedicated to translators and interpreters from Nunavik, organized by Makivvik and Apatakaa, we created a complete visual identity reflecting the cultural richness and importance of this unique event.
The Alexem team designed a distinctive logo and developed global branding, including a modern, vibrant color palette used on a variety of media. We also created a website, designed to be functional and accessible, including a description, countdown and full program. In parallel, we designed an online questionnaire to gather feedback from participants.
We produced visual aids such as posters, retractable banners, publications for social networks, PowerPoint presentations and promotional material including pens, cotton bags and notebooks. Each element was carefully designed to highlight the importance of language and culture in a professional yet dynamic setting.
With this project, Alexem Studio is proud to have contributed to promoting the work of Inuit interpreters and translators, and to support this unique initiative with branding that matches its ambition.