Tarquti Energies called on the Alexem Studio team to launch Siqinirsiutik: a set of electrical boxes and solar panels specially designed for Nunavik’s arctic conditions.
To position Siqinirsiutik as a related but distinct entity from Tarquti, we developed a dedicated logo and visual identity. We successfully met the challenge of maintaining a strong link with the main brand by reusing Tarquti’s typography and motifs, but with a different color palette.
We are responsible for creating Siqinirsiutik’s distinctive logo, producing the silk-screen printing on the solar panel housings, and producing visuals for promotions and informative documents. We also took on the complete management of the creation of the high-quality 3D images used in the panels’ communications.
Finally, we developed a comprehensive transactional website as the main point of sale for our products, making it easy to market and manage the delivery of products to buyers. The site also integrates customized forms to meet the specific needs of the individual or corporate purchasing process.
We are proud to present this innovative project, which offers a clean, high-performance energy solution for Nunavimmiut hunting cabins, and is positioned as a sustainable alternative to diesel.
Many thanks to MHC strategies and to Tarquti for their continued confidence.